1xBet has signed another high-profile partnership agreement, becoming a betting partner of the world’s largest esports company ESL Gaming. According to the terms of the agreement, the bookmaker receives the status of an exclusive global betting partner for ESL Pro Tour in CS:GO and ESL One Summer & Winter in Dota 2. The agreement duration is until the IEM Katowice 2022 tournament, and both parties are confident that the deal will help them expand in their roles as esports industry leaders.
As part of a global partnership, 1xBet and ESL plan to include unique offerings in games, helping esports fans have an unforgettable experience. Among the activities will be pre-match predictions from 1xBet analysts, customised maps and statistics of CS: GO and Dota 2 players shown during live broadcasts.
“We are delighted to have teamed up with 1xBet for the first time in what is a truly global partnership. Here at ESL, experiences are at the heart of what we do, and we have no doubt this landmark partnership with one of the leading global sportsbooks will improve the CS:GO Pro Tour and Dota 2 experiences for players and fans around the world.”, – said Jasmin Haasbach, Director Global Brand Partnerships at ESL.
1xBet has long been considered one of the leaders in the betting industry, including in the realm of esports betting. Recently, 1xBet was voted ‘eSports Operator of the Year’ by a panel of experts at the 2020 SBC Awards. The renowned bookmaker also partners with some of the world’s leading sports organisations such as Serie A, La Liga and CAF.
“There is no better way to start 2021 than to further build on the successful launch of our already extensive esports offering. We are very happy to have secured this exclusive landmark partnership with a global leader in esports tournaments.”
“The ESL Pro Tour circuit is the ultimate professional CS:GO competition, and we’re thrilled to become its first-ever global betting partner. There is no doubt our partnership with ESL will allow us to expand our esports footprint within the global esports community.”, – said 1xBet spokesman Alex Sommers.
The company’s representative also expressed confidence that the partnership of 1xBet with ESL will allow the bookmaker to expand its capabilities and leave its mark in the global esports community. Lovers of esports and betting will be able to enjoy the benefits of this deal very soon.